Thoughts on the VCU CD Conference

I've been reading about the creative directors executive training that took place recently at the VCU AdCenter. One of the insights to come out of the conference was to do Strategy and Creative together - at the same time.

I attended an executive training program at the VCU AdCenter in May for account planners. I heard the same thing then.

So ... I wonder ... why do they do these executive training programs independently? If Strategy and Creative works best when done simultaneously, then shouldn't the training programs work the same way?